Who's Next?GOLDBERG EST. 1997 · 6′4″ · 285 LB · 4× WORLD · ⟨ WHO'S NEXT? ⟩
Da Man · The Streak · Spear, Jackhammer, next

Who's Next?Goldberg

Tulsa, Oklahoma · NFL · WCW · WWE · 1997–2025

NOWRetired — last match July 12, 2025 · lost a World Heavyweight Championship challenge to Gunther at Saturday Night's Main Event in Atlanta at 58, broke his hand in the match, and had the farewell speech cut short by the broadcast clock
173×The Billed Streak
4World Titles
1:26Lesnar, 2016
2018Hall of Fame
PHOTO SLOT Est. 1997 · Tulsa, Oklahoma
Roster File · Who's Next?William Scott Goldberg
01

Overview

Goldberg is the fastest star ever made. A defensive tackle out of the University of Georgia who played for the Los Angeles Rams and Atlanta Falcons before injuries ended the football career, William Scott Goldberg debuted on the September 22, 1997 Nitro against Hugh Morrus with no entrance music, no story and no name graphic worth reading — and inside ten months he was WCW World Heavyweight Champion, taking the title from Hollywood Hogan in front of 40,000-plus at the Georgia Dome on July 6, 1998, on free television. The engine was the streak: win after win, most of them under three minutes, spear, Jackhammer, “Who's next?” He won four world championships — one WCW, one WWE World Heavyweight, two WWE Universal — across a career that kept restarting itself, and he wrestled his retirement match on July 12, 2025, at 58, against Gunther in his adopted hometown of Atlanta.

The WWE chapters were shorter and stranger. The 2003-04 run produced a World Heavyweight Championship win over Triple H at Unforgiven on September 21, 2003, and ended at WrestleMania XX on March 14, 2004 in the infamous Madison Square Garden match with Brock Lesnar — both men known to be leaving, the crowd booing everything except guest referee Steve Austin, Goldberg winning almost as an afterthought. Then the return nobody priced correctly: at Survivor Series in Toronto on November 20, 2016, aged 49 and twelve years retired, he squashed Lesnar in one minute and 26 seconds — the most effective comeback match of the modern era. He took the Universal Championship from Kevin Owens in 22 seconds at Fastlane on March 5, 2017, dropped it to Lesnar at WrestleMania 33, and won it again at 53 from “The Fiend” Bray Wyatt at Super ShowDown in Riyadh on February 27, 2020 — a change that remains one of the most argued-over booking calls of its era. Late-career losses to Roman Reigns and a split with Bobby Lashley wound the clock down.

The ending was orderly, which for him counts as novel. He announced 2025 as the finish, and WWE staged it at Saturday Night's Main Event XL in Atlanta on July 12, 2025: a World Heavyweight Championship match against the reigning Gunther, lost by technical submission in about fifteen minutes — the second-longest match of his career, per his own telling. He broke his hand somewhere in it, praised Gunther afterward, and had his in-ring farewell speech clipped by the broadcast window, which he groused about and then let go, thanking Triple H for the send-off. A Hall of Famer since 2018, he has spent retirement where he spent the career's gaps: with cars and his family, on his CarCast podcast. The record here closes at four world titles, one immortal squash comeback, and the most profitable unverifiable number in wrestling history.

02

The Record

173–0The billed streak
4World title reigns
1:26Lesnar, 2016
22sOwens, 2017
2018Hall of Fame
58Age at final bell

Sixteen documented bouts — the debut, the Georgia Dome, the streak's best night and its taser-assisted last one, both WWE runs and the Atlanta farewell. A curated ledger, not a career count — and deliberately not a streak audit: the 173-0 was billed, padded and ultimately unverifiable, so this table carries milestones rather than a running tally. Filter by match type, tap any column header to sort, and turn spoilers on to reveal results.

The book is kayfabe protected

ResDatePromoEventOpponent(s)StipulationTitle
W1997-09-22WCWMonday NitroHugh MorrusSingles — televised debut; the streak begins
W1998-04-20WCWMonday NitroRavenRaven's Rules — first championshipWCW United States Championship
W1998-07-06WCWMonday Nitro — Georgia DomeHollywood HoganSingles — the title win, before 40,000-plus, on free TVWCW World Heavyweight Championship
W1998-10-25WCWHalloween Havoc — Las VegasDiamond Dallas PageSingles — the streak's best matchWCW World Heavyweight Championship
L1998-12-27WCWStarrcade — Washington, D.C.Kevin NashSingles — Scott Hall's taser ends the streak at a billed 173-0WCW World Heavyweight Championship
W2003-09-21WWEUnforgivenTriple HTitle vs career — his first WWE championshipWorld Heavyweight Championship
W2004-03-14WWEWrestleMania XX — Madison Square GardenBrock LesnarSingles — Steve Austin as referee; both men leaving, and the Garden knew it
W2016-11-20WWESurvivor Series — TorontoBrock LesnarSingles — 1 minute 26 seconds, twelve years after his last match
W2017-03-05WWEFastlaneKevin OwensSingles — the title in 22 secondsWWE Universal Championship
L2017-04-02WWEWrestleMania 33 — OrlandoBrock LesnarSingles — the trilogy ends; the reign ends at 28 daysWWE Universal Championship
W2020-02-27WWESuper ShowDown — Riyadh“The Fiend” Bray WyattSingles — second Universal Championship, at 53WWE Universal Championship
L2020-04-04WWEWrestleMania 36 Night 1Braun StrowmanSingles — the no-crowd WrestleManiaWWE Universal Championship
L2021-08-21WWESummerSlam — Las VegasBobby LashleySingles — stopped when his knee gave outWWE Championship
W2021-10-21WWECrown Jewel — RiyadhBobby LashleyNo Holds Barred — the receipt
L2022-02-19WWEElimination Chamber — JeddahRoman ReignsSingles — challengeWWE Universal Championship
L2025-07-12WWESaturday Night's Main Event XL — AtlantaGuntherHis retirement match, at 58 — out by technical submissionWorld Heavyweight Championship

9 of 16 matches shown

Curated ledger · documented highlights · some bouts are not listed

03

Signature Matches

The matches the reputation rests on. His art was compression — the canon matches are mostly short, and no verifiable Dave Meltzer rating attaches to any of them, so none is shown.

Halloween Havoc 1998 — Las Vegas

vs Diamond Dallas Page

WCW World title — the streak's one great long match

Monday Nitro, July 6, 1998

vs Hollywood Hogan

WCW World title — the Georgia Dome coronation, given away free

Survivor Series 2016 — Toronto

vs Brock Lesnar

1:26 — the perfect comeback squash

Saturday Night's Main Event XL

vs Gunther

World Heavyweight title — the retirement match, lost standing up

04

Championships

1WCW World Heavyweight
1World Heavyweight (WWE)
2WWE Universal
1WCW United States

Four world championships across two companies, a US title won six months into the career, and a tag reign with Bret Hart most bios forget. Reign lengths are short throughout — the act was the chase, not the defense.

C

WCW World Heavyweight Championship

July 6, 1998 – December 27, 1998 · def. Hollywood Hogan at the Georgia Dome on Nitro, lost to Kevin Nash at Starrcade via Scott Hall’s taser · 174 days, entirely inside the streak

1REIGNS
U

WCW United States Championship

Won from Raven on the April 20, 1998 Nitro — his first championship, seven months after debut — and vacated when he won the World title

1REIGNS
W

World Heavyweight Championship (WWE)

September 21, 2003 – December 14, 2003 · won from Triple H at Unforgiven, title vs career; lost in the Armageddon triple threat · his July 2025 farewell was a failed challenge for the title’s current incarnation, not a reign

1REIGNS
V

WWE Universal Championship

March 5 – April 2, 2017 · won from Kevin Owens at Fastlane in 22 seconds, lost to Brock Lesnar at WrestleMania 33 · February 27 – April 4, 2020 · won from “The Fiend” Bray Wyatt at Super ShowDown at 53, lost to Braun Strowman at WrestleMania 36

2REIGNS
T

WCW World Tag Team Championship

With Bret Hart, December 1999 · the day-precision date was not verified in this pass and is not invented

1REIGNS
05

Factions

The act was engineered to need nobody — which is why the exceptions are instructive.

WCW · 1997–1998

The streak, alone by design

Goldberg, and a security escort

No manager, no faction, no promos to speak of — the entrance from the locker room flanked by security was the whole presentation. WCW built the one act the nWo era could not absorb: a man with no allegiances to betray.

WCW · 1999

Goldberg & Bret Hart

Goldberg, Bret Hart

Brief tag champions together in December 1999 amid the company's terminal chaos — and permanently linked by darker history: Goldberg's mistimed kick at Starrcade 1999 concussed Hart and forced his retirement, a consequence both men have discussed with unusual candor since.

WCW · 2000

The New Blood heel turn

Goldberg, under Russo-Bischoff booking

The 2000 relaunch turned him heel and aligned him with the New Blood faction. Merchandise sales and crowd reactions collapsed; the experiment was reversed within months and stands as the canonical proof that some acts only work pointed one way.

06

Personas

One gimmick, maintained for 28 years: himself, at maximum velocity. The variations are eras, not characters.

NFLBefore · 1990–1995

Bill Goldberg, defensive tackle

University of Georgia, then the Rams and the Atlanta Falcons, with a World Bowl II title in the World League. A torn abdomen ended it; powerlifting and a WCW Power Plant invitation followed. The football explosiveness — the three-point-stance spear — became the entire in-ring language.

STWCW · 1997–1998

The Streak

Debuted September 22, 1997 with no music and barely a name. The squash-win conveyor, the security-flanked walk, the pyro snort — inside a year it was the biggest babyface act in the company and the only organic star WCW ever made.

MOWCW & WWE · 1999–2004

The chased man

After Starrcade 1998 the invincibility was gone and the booking never found a second gear — the heel turn flopped, the WWE 2003 run peaked at Unforgiven and curdled by WrestleMania XX, where the Garden booed two departing men out of the building.

LGWWE · 2016–2025

The legend in the chute

The 2016-2025 part-timer: 1:26 over Lesnar, 22 seconds over Owens, a Universal title at 53, and a retirement match at 58 he lost by technical submission, on his feet, to Gunther — the version of the act that finally got to end on purpose.

07

Career Timeline

The Power Plant to the Georgia Dome in ten months; everything after was epilogue management.

1995

Football ends

A torn abdominal muscle finishes the NFL career after stints with the Rams and Falcons; he drifts into powerlifting and the WCW Power Plant.

1997

Debut, and the streak begins

Beats Hugh Morrus on the September 22 Nitro, unannounced. The wins stack up in squash after squash.

1998

US title, World title, 40,000 people

Takes the US title from Raven on April 20 and the WCW World Heavyweight Championship from Hollywood Hogan at the Georgia Dome on July 6, on free TV. Beats DDP in the streak's best match at Halloween Havoc on October 25. On December 27, Scott Hall's taser and Kevin Nash's Jackknife end the billed 173-0 at Starrcade.

1999

The Hart kick

A mistimed thrust kick at Starrcade concusses Bret Hart, ending Hart's career; they had been tag champions together weeks earlier. The two later reconciled publicly.

2000

The heel turn that wasn't

The New Blood angle turns him heel; the audience declines to cooperate, and the turn is reversed. An arm injury from a limousine-window stunt costs him months.

2003

WWE, round one

Debuts the night after WrestleMania XIX, wins the World Heavyweight Championship from Triple H at Unforgiven on September 21, loses it in the December Armageddon triple threat.

2004

The Garden turns on everyone

Beats Brock Lesnar at WrestleMania XX on March 14 with Steve Austin refereeing, both men leaving and the crowd jeering the whole thing. He is gone for twelve years.

2016

1:26

Returns at 49 and squashes Lesnar at Survivor Series in Toronto on November 20 in one minute, 26 seconds — the comeback as thunderclap.

2017

Universal Champion, then WrestleMania

Wins the Universal title from Kevin Owens in 22 seconds at Fastlane on March 5; Lesnar takes it at WrestleMania 33 on April 2. Hall of Fame induction follows in 2018.

2020

Champion again at 53

Beats 'The Fiend' Bray Wyatt at Super ShowDown in Riyadh on February 27 for a second Universal Championship — among the most disputed booking decisions of the era — and drops it to Braun Strowman at the crowdless WrestleMania 36.

2022

The Reigns match

Loses the Universal Championship challenge to Roman Reigns at Elimination Chamber in Jeddah on February 19 — the last match before the long runway to retirement.

2025

The retirement match

July 12, Saturday Night's Main Event XL in Atlanta: loses a World Heavyweight Championship match to Gunther by technical submission at 58, breaking his hand along the way. The farewell speech is cut short by the broadcast window; he thanks Triple H anyway.

08

Rivalries

Who he went to war with.

Hollywood Hogan

One match that mattered more than most rivalries: July 6, 1998, Nitro at the Georgia Dome, Hogan putting the twenty-month rookie over clean in front of 40,000-plus for the WCW World Heavyweight Championship. WCW gave away its biggest possible pay-per-view main event on free television and got its biggest pop of the war for it.

Diamond Dallas Page

Halloween Havoc, October 25, 1998 — the one streak match built as an actual contest, against the company's other self-made star. Widely considered the best match of his career and proof the act could go ten hard minutes when the dance partner was right.

Kevin Nash

The man on the other end of the streak's end at Starrcade, December 27, 1998 — with Scott Hall's taser doing the arguing. The finish is the textbook case study in cashing out an unbeaten run: the number stopped mattering, and so, gradually, did the character.

Brock Lesnar

A trilogy with a twelve-year intermission: the booed WrestleMania XX match of March 14, 2004 between two departing men, the 1:26 demolition at Survivor Series 2016 that redeemed it, and the WrestleMania 33 decider Lesnar won on April 2, 2017 — the rare Goldberg program with a real arc.

“The Fiend” Bray Wyatt

Super ShowDown in Riyadh, February 27, 2020: Goldberg, 53, took the Universal Championship from the hottest character act in the company. The backlash was immediate and durable — it remains the win argued about most in his ledger, cited whenever part-time legends beat full-time acts.

Gunther

The ending: Saturday Night's Main Event XL in Atlanta, July 12, 2025, a World Heavyweight Championship match Gunther won by putting him to sleep in the middle of the ring. Goldberg called Gunther unbelievable afterward; Gunther stayed backstage nearly an hour to talk with his family. Losses do not come more respectful.

09

Media & After

A modest media career for a man whose entrance was the best television WCW ever produced. Verified entries only.

1999

Universal Soldier: The Return

The first film role of the action-movie sideline that followed the WCW peak.

Film
2005

Santa's Slay & The Longest Yard

The homicidal-Santa cult comedy and the Adam Sandler remake's prison yard — the two roles people actually remember.

Film
2013–

CarCast

The automotive podcast where, in July 2025, he disclosed the broken hand from the Gunther match — his main public channel in retirement, reflecting a garage habit as documented as the career.

Podcast
2016–

WWE 2K series

Cover star of WWE 2K17 and a playable legend since — the comeback was literally announced through a video-game marketing campaign.

Game
2018

WWE Hall of Fame

Headlined the class of 2018, inducted by Paul Heyman.

Honor
10

Records & Feats

The records, with the billed and the real kept separate — which, for this career, is the whole job.

173–1The streak, as billed
4World title reigns
1:26The Lesnar squash

The streak: billed 173-0, announced 174-0, really something lower

WCW inflated the running total on screen as the angle demanded — Wikipedia notes the actual count of consecutive wins was significantly lower, and the Starrcade ring introduction said 174-0 the night it ended. No corrected figure is published here because no reliable one exists. As a piece of booking, the padding worked; as arithmetic, it never happened.

WCW World Heavyweight Champion ten months after his debut

September 22, 1997 debut; July 6, 1998 title win over Hollywood Hogan at the Georgia Dome, on free television, before 40,000-plus — the fastest ascent to a world title of the television era, and WCW's last great self-made act.

Four world championships across WCW and WWE

WCW World Heavyweight (1998, 174 days), World Heavyweight (2003), and two Universal Championships (2017, 2020) — the second won at age 53.

Beat Brock Lesnar in 1 minute 26 seconds, twelve years after his last match

Survivor Series, Toronto, November 20, 2016 — two spears and a Jackhammer. The follow-up at Fastlane took the Universal title from Kevin Owens in 22 seconds. No comeback in the modern era has been executed more efficiently.

A world champion in three different decades

1998, 2003, 2017 and 2020 — the reigns bracket a 22-year span of the main-event picture.

The retirement match, July 12, 2025

Lost to Gunther by technical submission at Saturday Night's Main Event XL in Atlanta, at 58 — about fifteen minutes, which he has called the second-longest match of his career, wrestled with a hand he broke somewhere in it (Sports Illustrated). The farewell speech was cut short by the broadcast clock.

WWE Hall of Fame, class of 2018

Inducted by Paul Heyman, seven years before the final match — one of the few men to headline a Hall of Fame class and then wrestle for another seven years.

The one number this page refuses to publish is a 'real' streak figure: the padding is documented, the true count is not, and replacing one unverifiable number with another would repeat the original sin. The tag title with Bret Hart is dated to December 1999 at month precision for the same reason.

11

Official & Reference

Follow, connect and verify.

12

Frequently Asked

Was Goldberg really 173-0?

No — and yes, depending on which ledger you accept. 173-0 was the billed figure: WCW openly padded the on-screen total, adding wins that never took place when the angle called for a rounder number, and the ring announcer at Starrcade 1998 introduced him at 174-0. The real count of consecutive wins was significantly lower, and no reliable corrected figure exists, so this page does not invent one. The loss, at least, is precise: December 27, 1998, to Kevin Nash, after Scott Hall's taser.

Did Goldberg’s retirement match actually happen?

Yes. After announcing 2025 as the end, he wrestled his final match on July 12, 2025 at Saturday Night's Main Event XL in Atlanta — a World Heavyweight Championship challenge to Gunther, lost by technical submission when he faded in a sleeper in the middle of the ring, at 58. It ran about fifteen minutes, the second-longest match of his career by his own account; he broke his hand during it, and his in-ring farewell speech was cut short by the broadcast window, for which he later thanked Triple H anyway. He has stayed retired since.

How many world titles did Goldberg win?

Four: the WCW World Heavyweight Championship (July 6 to December 27, 1998, won from Hollywood Hogan at the Georgia Dome), WWE's World Heavyweight Championship (September to December 2003, won from Triple H at Unforgiven), and two Universal Championships — the 2017 reign won from Kevin Owens in 22 seconds and lost to Brock Lesnar at WrestleMania 33, and the 2020 reign won from “The Fiend” at 53 and lost to Braun Strowman at WrestleMania 36.

Why is the Survivor Series 2016 match such a big deal?

Because it should not have worked and instead became the model. Goldberg was 49 and had not wrestled since the booed WrestleMania XX match twelve years earlier; Lesnar was the most protected monster in the company. On November 20, 2016 in Toronto, Goldberg won in 1 minute 26 seconds — two spears, a Jackhammer — and the crowd treated it as a miracle rather than a robbery. It rehabilitated his legacy, set up the Fastlane and WrestleMania 33 title matches, and remains the reference point for how to book a returning legend without exposing him.

What happened between Goldberg and Bret Hart?

The worst accident of his career. At Starrcade on December 19, 1999 — weeks after the two had held the WCW tag titles together — a mistimed thrust kick concussed Hart, and post-concussion syndrome forced Hart's retirement. Goldberg has called it his greatest regret; Hart was publicly bitter for years and the two later reconciled, with Hart even appearing at his 2018 Hall of Fame induction year. It is the counterweight every honest account of the stiff, high-impact style has to carry.